The SMiLE project is supported by the award made by the RCUK Digital Economy programme to the dot.rural Digital Economy Hub based at the University of Aberdeen. Dr Maja Piecyk, a member of LRC, is an Associate Investigator who brings logistics expertise to the project.
SMiLE aims to bring together rural businesses and small-scale logistics service providers to solve rural logistics and transport problems, and to more fully utilize the business potential of the rural economy with digital technology.
SMiLE aims to help rural businesses take advantage of digital solutions to improve the efficiency of logistics processes in order to:
- reduce distribution costs and increase competitiveness of rural enterprises
- improve customer satisfaction
- improve customer-supplier (B2B) relationships
- enhance SMEs' responsiveness to new business opportunities
Visit the Project website